Director of Operations

Company: Anytime Fitness
Location: Springfield
Posted on: February 1, 2025

Job Description:

Director of Operations for Fitness FranchiseeJob SummaryThe Director is a passionate individual who seeks to help members and guests improve their lives through health and fitness. This person is responsible for leading a team of individuals in selling memberships, training services, managing the member and guest experience, and leading staff to work as a cohesive unit. This role requires a considerable amount of self-motivation, leadership, collaboration, communication, and the ability to positively influence others.Key Responsibilities

• Business Growth - The Director will be responsible for oversight of all operations, which include: club performance, sales and profitability in membership and personal training, training/development of regional managers, district managers, club managers and personal trainers for success, and providing a world class experience for all members. You will be responsible for driving results and reaching company goals, while developing the professional abilities of all staff members. Your job will also be to ensure all business processes and procedures are followed and enforced, financial controls are set in place, operational standards are met while ensuring a safe, friendly environment for members and a positive work environment for all employees.
• Club Growth -The Director will be responsible for finding new territories for new clubs and for purchasing existing clubs. The existing clubs could be struggling locations that need to be turned around or they could be profitable clubs that need new leadership.
• Sales - A large part of the success of a club is centered around membership and training sales. Director must provide support, guidance, and training to all staff to convert leads to members through daily follow-ups, relationship building, ability to empathize, and follow through. A personal training background is preferred, as the ability to speak to our training program and how to leverage our technology (Anytime Fitness App, body scanner, heart rate monitors, etc.) to support the growth of the training department is a must.
• Brand promoters - When you love your gym, others will too! The Director establishes relationships with businesses in the community to promote the brand through B2B marketing. You will help coordinate and execute engagement campaigns, national marketing campaigns, and community outreach efforts using assets and operations created by the Anytime Fitness corporate teams. Your responsibility is to engage company leaders to "think outside the box" to create B2B relationships to drive leads into our clubs.
• Team builders - Leading a team and driving results through motivation and fun is a key part of being a Director. Your role is to inspire team members by fostering a trusting and positive environment while hitting the Key Performance Indicators (KPIs) that drive success. Your job is to coach, motivate, drive, and inspire team members to obtain company goals.
• Day-to-day operations - The Director will be responsible for working with leaders to ensure they are operating their clubs at an optimal level. You will be responsible for making sure the company operational tasks are completed. These tasks include: running reports to analyze KPIs and goals set, using our club management software and billing provider to help with member management and engagement, lead generation and follow-up, posts to local social media accounts, club cleanliness, club growth count, etc.
• Culture creators - The Director must love creating an atmosphere of care, support, and encouragement to leaders, club managers, and staff. This inspires the staff to love creating an environment that inspires members and guests to share their positive experiences with friends and family. They deliver top-notch customer service and aim to improve the lives of each person they meet.Job RequirementsManagement experience in the fitness industry is required. Ideal candidates should have the following qualifications:
• College degree with 10+ years experience as a regional or district manager with a track record of growing a winning team within the fitness industry.
• Personal training certification/experience.
• Strong sales and customer service experience.
• Available to work flexible hours [mornings, afternoons, evenings, weekends]. We do not have traditional 9-5 hours, as we aim to provide excellent service to members when they need our services. However, we do believe in a work-life balance!
• Strong leadership abilities to lead and manage operations in a fast-paced dynamic work environment.
• Ability to motivate, coach, lead and develop others while keeping them on task.
• Ability to work under pressure in a challenging environment.
• Coachable, with a strong desire to learn and adapt in an ever-changing environment.
• Positive attitude, friendly, outgoing, and warm.
• Genuine and honest.
• Demonstrates a drive for results.
• Technologically savvy.
• Self-motivated, extroverted, and high energy.
• Good at managing a team, time, and schedules.
• Must be able to physically work in a gym setting and able to lift and move up to 50 lbs.Position is full time. Competitive salary based on experience. This position reports to the Owners.Equal Opportunity Employer
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Keywords: Anytime Fitness, Newton , Director of Operations, Executive , Springfield, Massachusetts