Digital PR, Manager - Senior Manager
Company: Resolute Digital, a Weber Shandwick Company
Location: Boston
Posted on: February 1, 2025
Job Description:
Weber Shandwick Korea is seeking an experienced communications
professional with a passion for content marketing to join our Seoul
office. You will be part of our Digital & Analytics team which
develops online content targeting an international audience for
leading global companies. As a manager/senior manager, you will be
responsible for seamless project delivery across client accounts.
The primary focus of the role will be managing the planning and
production of content for clients' social media accounts and
websites, devising the editorial calendar, stakeholder management,
and overseeing the project lifecycle through analytical
reporting.What You Will Do:Client:
- Work with clients to develop creative and innovative
initiatives to support brand strategy, brand awareness, and
PR;
- Keep client programs on schedule and ensure all deadlines are
met;
- Structure long-term plans and program recommendations for
clients;
- Earn the confidence of mid-to-senior level client contacts and
other executives with a client's organization;
- Plan and implement programs; forecast and manage budgets,
profitability, and receivables for new and existing clients;
- Proactively handle client problems quickly and adeptly;
- Contribute to and promote business development by counseling
clients;
- Develop and deliver client presentations;
- Actively participate in new business initiatives including
taking a lead role in research and scoping of new business
opportunities as requested;
- Generate new business from existing clients and new clients by
developing programs, making credentials presentations, presenting
program recommendations, and pursuing new business leads.Team
Management:
- Act as key contact for internal account staff to address
issues;
- Train and motivate team members;
- Contribute to performance reviews;
- Create opportunities for team members to enhance growth with
the agency;
- Attend account reviews and staff meetings - provide ongoing
communications and feedback;
- Ensure account team members adhere to agency time reporting and
financial guidelines;
- Participate in systems improvement;
- Involved in staffing of team including reviewing resumes and
interviewing candidates.What You Will Need:
- A minimum of 4 years' experience in the digital PR or
communications field, coupled with the ambition to build a
rewarding career;
- Knowledge of the full digital ecosystem: Social media, websites
(particularly corporate newsrooms), blogs, digital ads, SEO,
analytics, EDMs, apps, etc.;
- Able to operate various digital platforms, conduct performance
analysis, and write reports;
- Holistic ability in corporate content marketing from developing
strategic plans to production and amplification;
- Exceptional presentation and communication skills that bring
your ideas to life through explanations that engage and excite
internal and external audiences;
- Flawless attention to detail with a proven ability to manage
full project lifecycles from brief to delivery and
measurement;
- Enthusiasm for strategic planning, creative ideation, new
business development, and long-term client partnerships;
- Understand the elements that make a story exciting, what brands
are doing in the press and on social platforms, and what they
should do next;
- A team player who can collaborate with a range of people to
devise the best approach to the work in hand and bring your team
along with you throughout the journey;
- Fluency in Korean and English (Ability to do business smoothly
in Korean and English).
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Keywords: Resolute Digital, a Weber Shandwick Company, Newton , Digital PR, Manager - Senior Manager, Executive , Boston, Massachusetts
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